Van.Network offers five services that together make referrals a planned part of your business. You rarely need all five at once. The right starting point depends on whether your problem is finding partners, agreeing terms with them, or knowing what they're worth. We're a marketing and consulting service, and we never do trade work ourselves.
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Referral partner program design
A written plan for which businesses should send you work, what you send back, and how both sides look after the customer.
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Partner agreements and customer disclosure
Plain-language referral terms on paper, with any fee, discount or reciprocal arrangement disclosed to the customer.
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Per-partner call and job tracking
Per-partner phone numbers, codes and job tags, so you know which relationships produce booked work.
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Partner outreach and introductions
A short list of complementary local businesses, and a respectful, repeatable way to start the conversation.
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Referral landing pages
Pages a partner can send a customer to, so a warm introduction doesn't go cold on a generic homepage.
A quick way to choose
Answer three questions honestly, and the starting point usually becomes obvious.
- Do you know, from records, which businesses sent you work in the last six months? If not, start with referral tracking.
- Does anything change hands today: a fee, a discount, a promise to send work back? If yes and it isn't on paper, start with written referral terms.
- Do you have fewer than three businesses that send you work regularly? Start with program design and then outreach.
If all three answers point somewhere different, tracking comes first. You can't improve a relationship you can't measure, and the data from tracking tells us which partners deserve a formal agreement.
Referral partner program design
This is the plan behind everything else. We work out which kinds of businesses meet your customers just before or after you, what you can reasonably offer them in return, and the service standard you'll hold on every referred job, such as a reply within a set number of hours and a short report back to the partner. It suits owners who want referrals to become a deliberate channel rather than a happy accident. Details are on the program design page.
Partner agreements and customer disclosure
Handshake deals drift. One side remembers a 10% thank-you, the other remembers 5%, and the customer was never told either way. We draft a plain-language referral agreement and a short disclosure line your partners can use when they recommend you. Every draft goes to your lawyer for review before anyone signs. This is the service for owners who already exchange money, discounts or reciprocal promises. See referral terms.
Per-partner call and job tracking
We give each partner a way to send people to you that can be counted: a dedicated tracking number, a short code, or a page address that's theirs alone. Then we tag the resulting jobs in the software you already use, so a quarterly review shows enquiries, booked jobs and revenue by partner. It's the right first step for most busy owners. Read more about tracking.
Partner outreach and introductions
For owners starting from a thin list, we build a short list of complementary businesses within your crews' realistic driving range and write a respectful first approach. We don't scrape lists, send bulk messages or pretend you're already connected. Expect a handful of genuine conversations, not hundreds of contacts. See partner outreach.
Referral landing pages
A warm introduction can go cold on a generic homepage. We write a page for each partner, or each partner type, that explains the job the customer probably needs, who will call them, and how fast. Partners get a link they're comfortable sharing. Details on referral landing pages.
How the services fit together
| Stage | Main service | What you'll have at the end |
|---|---|---|
| Plan | Program design | A one-page partner plan and service standard |
| Agree | Written terms | A reviewed agreement and disclosure wording |
| Count | Tracking | Per-partner numbers or codes and job tags |
| Grow | Outreach | Three to eight real conversations started |
| Convert | Landing pages | A page each partner can confidently share |
What each plan level includes, and what drives the cost, is on the pricing page. If you'd rather see how this plays out across the region's municipalities first, the areas page walks through it district by district.
What none of these services include
We don't run a members' directory, sell leads between clients, write reviews for anyone, or arrange link swaps for search rankings. We don't give legal advice on referral fees, and if you work in a regulated profession we'll ask you to check with your regulator before any fee is agreed. Questions about that are answered in the FAQ.
Frequently asked questions
Which service should I start with?
If referrals already arrive but you can't say from whom, start with tracking. If you have no partners yet, start with program design and outreach. If money or discounts already change hands, start with written terms.
Can I buy one service on its own?
Yes. Services sit inside the Trades.Agency family plans, and the plan level decides how many we run at once. A single-service start is common, particularly with tracking.
Do you approach partners on my behalf?
We prepare the list, the materials and the opening message, and we can coach you through the first conversations. The relationship itself should be owner to owner, because that's what partners trust.
Is any of this legal advice?
No. We draft referral terms and disclosure wording in plain language as a marketing service. Have a BC lawyer review any agreement before you sign it.